Packaging Solutions

Packaging Solutions Traditionally designed to protect it’s contents, with innovative ideas and skillful designs, packaging can offer you and your products a whole range of additional benefits:

• amazing shelf appeal
• extra brand or complimentary product exposure
• convey important product information.

In creating a folded carton, it is necessary to consider 3 main factors:>

1. choice of material (or stock)
2. folding requirements
3. finishes and embellishments.

RTL will guide you through the carton making process to provide you with customized packaging that brings your products to life.

olding and measuring

Folding and measuring of cartons is important in determining the requirements for finished product assembly and storage. These factors impact on whether the cartons can be glued and folded via machine or will require hand gluing (and subsequently impacts on the cost).

For the folding and gluing component, we will need to determine:

1. Is the carton glued (or not)?
2. Is the bottom folded flat or a lock-bottom (crush bottom)?
3. Does the package need to come flat or assembled?

Measuring a box or carton is important to ensure the product fits securely. The following guidelines will help you correctly read and write measurements for product packaging:

1. There are 3 dimensions to a basic carton:length (L), width (W), and depth (D) which should be written in order (L x W x D).
2. Always take the inside dimensions to get more accurate measurements.
3. Leave the box upright with the flaps facing upward before measuring.
4. Always measure from one “score” (crease) to the other.
5. When in doubt, measure the total width and length of the packaging, or forward the artwork or concept (or an actual sample of your packaging) to one of our Sales Executives to ensure we quote correctly.